Connecting people and brands with structured design thinking.
About
I'm Jack — a Design Lead and Art Director specialising in brand identity design. I've built a diverse background working as an in-house designer, agency creative, freelancer, and business owner committed to clarifying the creative process for everyone.
A collection of client work and concept branding projects that have helped brands scale up their impact.
Helping businesses create and refine their brand strategy, and executing it through visual identity design.
Designing collateral across various printed formats for different purposes, helping brands expand their reach.
Designing collateral across various digital formats for different purposes, helping brand connect and convert.
Bringing ideas to life that help brands meet business objectives through creative thinking.
Senior Designer
Oct 2023 – Present
Working on-site with the Reckitt Australia Hygiene account, I am the Senior Designer and 2IC to the Design Lead. I have either led, or collaborated on a broad range of projects for various brands including Air Wick, Aerogard, Mortein, Glen 20, Pine O Cleen, Finish, Easy-Off-Bam and Vanish. Our team is made up of designers, copywriters, and account managers working directly with the client on-site, as well as designers and account managers in the Phillipines.
Founder
Nov 2016 – Present
I am the Founder and Brand Designer of The Helper Studio. Working collaboratively with companies and organisations, I offer brand identity design and marketing collateral creation. I look to help businesses achieve specific goals, including increasing brand awareness, repositioning, and refreshing their image.
Mid-Weight Desginer
June 2021 – Mar 2023
I worked at Hello Social in a team under the Head of Design. I led the design output for various client projects, campaigns, and social media retainers, including CoinSpot, Cheddar, Amazon and BMW, and collaborated with the Design Team on projects for Uber, Paramount Plus, and the NSW Government. Additionally, I worked with a range of specialists in the company to deliver outstanding results for our clients.
Junior – Mid-Weight Designer
Feb 2020 – June 2021
As an in-house Designer, I worked within the Sales and Marketing Team creating visual identities for new housing estates and designing various marketing collateral, including brochures, social media ads, signage, stationary, and more—coordinating directly with suppliers to produce them.
If you think we'd be a good fit, send me a message. I'd love to have a chat!